Article by Karen Knowlton
https://you.women2.com/f-ck-you-billabong-seriously-f-ck-you-84995f3d7946?gi=369f02ba549f
"Man as subject, shredding waves. Woman as object, back arched and head dropped back for ultimate titillating effect on the viewer. This doesn’t even pretend to be an image of a woman having fun on the beach, actually enjoying her beautiful body in the perfect swimsuit. It’s just straight objectification."
"I get that sex sells, but just do better. Just be better than this, because this totally sucks and frankly the whole thing is a bit tired. This kind of imagery impacts the psyche of women and girls far beyond whatever marketing moron you entrusted your site to could even imagine."